BRAND IDENTITY THAT GETS YOU CHOSEN

A brand identity is the visual system people recognize across your business. CBC’s Core Brand Identity starts at $3,000 and includes foundational brand direction, a custom logo suite, a brand color palette, and a typography system.

Those elements work together so your website, documents, and marketing feel connected. Your proposal confirms the exact deliverables, revision rounds, and final file formats included in your package.

Core Brand Identity starts at $3,000 and establishes the foundational visual identity: brand direction, logo suite, colors, and typography. Expanded Brand Identity starts at $5,000 for businesses that need a more extensive brand system.

We use discovery to identify what your business needs and define the expanded scope in your proposal. Website design, packaging, collateral, and other applications are included only when specified; they are not automatically part of either starting price.

Brand identity design can support a new business that needs a cohesive visual foundation or an established business whose presentation no longer reflects the quality of its work.

If you already have a logo or other assets, share what is working and what feels disconnected. We discuss your goals, audience, and existing materials during discovery, then recommend a scope that fits the work needed.

Tell us what your business offers, who you want to reach, and what you want the new identity to communicate. Share your existing logo, website, and marketing materials, along with examples that help explain your preferences.

You do not need to arrive with a finished design direction. The questionnaire and discovery conversation help us clarify your goals before we define the project scope and schedule.

We begin by understanding your business and audience, then establish a visual direction before developing the identity. The logo suite, colors, and typography are designed to work as one system.

You review the work and share consolidated feedback as we refine the design. Your proposal defines the deliverables and revision rounds. Additional concepts, applications, or work outside that scope are reviewed separately before we proceed.

After final approval, we organize the identity assets in the file formats included in your proposal and provide the brand guidance covered by your package. This gives you a consistent reference for using your identity across your business.

Business cards, social templates, packaging, website design, and other applications can be quoted separately or included in an expanded proposal. Tell us where your identity needs to appear so we can plan those needs from the start.